April 19, 2013

Earth Day: Is Your Clothing Eco Friendly?

Monday is Earth Day, an annual day of action meant to bring awareness to issues that affect our environment. With this topic in mind we wondered about how the clothes we wear make an impact on our planet. Two questioned stood out: What is eco friendly fashion? and Where can I find more eco friendly and sustainable fashion?

What is eco friendly fashion?

Eco friendly (sometimes also called sustainable fashion) is any piece of clothing that has been made in an environmentally sound way.

Sustainable fashion usually encompasses a broader aspect, strategically trying to maintain order and quality of resources through collective and individuals environmental practices.

eco fashion, sustainable fashion, earth day
photo credit: Kathryn Denman via photopin cc
So for example, a t-shirt made using natural fibers (think "organic") like cotton in a local factory that reuses materials would be eco friendly and sustainable. On the other hand, a t-shirt made using synthetic fibers, like nylon, and dyes would not be eco friendly.

Where can I find eco friendly fashion?

There are many companies who have recently begun using more sustainable and eco friendly methods to produce their clothing.

For example, H&M launched a sustainable line of evening wear made from recycled polyester just this year. Other companies like TOMS have always had a reputation for producing eco friendly products. But your best bet for finding eco friendly fashion is checking out Eco Fashion World's guide to eco clothing and accessories.

We've only skimmed the surface of what 
eco friendly and sustainability means to the fashion industry, but it definitely is something to think about. How are clothing is produced and what resources are used can really have an impact on our environment.

Do you think about sustainability when shopping? What are some of your favorite eco friendly brands? Let us know in the comments.


  1. I try to wear eco-friendly clothing. I don't always wear organic brands, but about 90% of my wardrobe has come to me through secondhand outlets. I do lots of thrifting and consigning and also tend to inherit a lot from my mum and people that I work for! I definitely consider sustainability when I'm shopping. I'm a big tree hugger!

    : signe

    1. I definitely did not even think of recycling clothing. Thrifting is a great idea for eco friendly shopping.
      Thank you for sharing Signe.


  2. I think this is a very important topic and certainly something to think about. We should always be finding ways to make our fashionable desires environmentally friendly. I think this goes well with creating cruelty free cosmetics. We need to think about weather these things are with the destruction they create and its so important to try our best to minimize it! Great post, I think everyone should at least be aware of this.

    1. You are right Maxine, the same does go for cosmetics and any health product for that matter. I know on my shampoo bottle, Aussie, it says that it was not tested on animals. We should all definitely be more cautious and proactive by looking at labels.


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